OK, you have a cool idea for a domain name and plan on making a great looking site, but how do you plan on getting visitors? In fact, you might even think about getting the visitors BEFORE you pick your domain name. It could be just the think your need to increase site traffic considerably.
When considering fast traffic generation techniques, you will need to pay attention to the domain name that you are choosing for your website. You need to understand exactly how the domain name functions in attracting traffic to your website.
If you want people to be able to get to your website you will need to have some means for them to find it. The reason for this is that there are simply too many website on the internet right now. If the search engines don't know that your website exists, your website will never get to be shown on the search engines.
This means that if your page is not on the search engines the only way to people go to your website is if they know your domain name or if you advertised the site in magazines, newspapers, or other methods of advertising.
a) Your domain name should have your keyword in it.
A domain name plays a vital role in traffic generation to any web site. Domain names rich in keywords will rank higher in search engines because search engines love URLs that are saturated with keywords! Brainstorm keywords and key phrases for your web site and then use them to create a catchy URL... or load the domain name with your best keywords to get ranked higher in the search engines.
However, Keywords are not everything.
When it comes to domain names, keywords are quite helpful, but many of the top websites on the Internet are not keyword oriented names. Just look at all the search engines and most social sites. Google, Bing, Reddit, Digg, Twitter, Facebook, have become household names. Not because they are full of keywords. But because people can remember them. These are names not geared specifically to search engines, but are geared to people. These people who are using them want to use and remember these sites. So they never have to search Google in order to find Google. When people remember your domain name it is easier for them to increase your site traffic as they already know how to get there.
Those are the two thoughts on domains. It can be great to have keywords, but it can also go overboard. I have seen domains with 10 or more keywords in them. This does not make it easier to remember them when the website is "clock-car-hat-dog-everything-plus-kitchen-sink-plus-all-that..com" and if that is a real domain I apologize. If not, go register it. I aim for memorable AND keywords. It is a balancing act but both methods can increase your site traffic.
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